Thursday, November 6, 2008

Just What The Heck Is Article Marketing, Anyway?

By Theo McLanahan

Article marketing is a valuable method of getting traffic to your website. In case you're not familiar with it, article marketing is basically the process of writing articles and submitting them, along with links back to your website, to article reprint directories on the internet.

As you know, having fresh content on your website and blog is key when it comes to getting search engine traffic. Many website owners and bloggers visit article reprint directories on a daily basis, in search of articles to use on their sites.

When you submit your article to these directories, you're giving permission for other people to use your article on their site - for free. The catch is, they have to include an "about the author" section at the end of each article they use. This can include information about your website and links back to it.

When your article gets used on someone's website, everyone who reads the article sees your author bio and the links back to your website. A good article can wind up on hundreds of websites, where many people can read it. And how many of those people could click your link and visit your website?

It is very easy to find these reprint directories on the web. Just do a Google search on free reprint article directories and many listings will pop up. Some are highly targeted and feature only articles health articles; or only articles about food; and other directories are more general. You can submit your article to more than one directory, and there are even some software packages that will submit the articles for you.

You have virtually unlimited topics to write about. What is your website about? Get creative in thinking up topics. If someone would want to visit your website to learn something, write an article about that.

Someone who sells Tupperware for instance, could easily write about food related items or take it a step further an write an article about the fact that the plastic containers are great for organizing toys, bathroom items or even nuts and bolts in the garage.

If you do not like to write, don't worry. You can hire a ghostwriter to write your article for you. You can ask other Internet Marketers for referrals on reputable ghostwriters. The prices for an article will vary, but an average rate is about $10 to $12 for a 500 word article. Once you discuss with the ghostwriter what you are looking for, they will write the article and send it back to you. Some ghostwriters may also include submit the article to reprint directories for you. - 15431

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