One of the most critical things you can do to raise your search engine rankings and bring more traffic to your site is to convince other websites to link to yours. Running a linking campaign is free, of course, and it is not rocket science, but doing it well does take significant time and effort. I recommend a couple of ways to find websites which might be willing to link to you.
One way to do that is to do a simple search to find websites on the same topic(s) as your site, or closely related topics. If you own a do it yourself website , as an example, you can use search terms like "carpentry", "indoor painting", "installing cabinets", "plumbing supplies", and "kitchen remodeling " to discover sites which may be willing to link to yours.
Or, you can take another route. Just identify a related site which is highly popular, and find the websites which link to it. You can do that with a search in Google or alltheweb.com for "link:" (without the quotation marks) and the complete URL of the popular website. For example, link:http://www.college-scholarships.com (and don't forget the colon after the word "link"). There are also software programs which can search for appropriate websites automatically.
After you have located the websites most likely to link to yours, visit them, obtain the email addresses of their owners, and request a link. You are likely to get the best results if your email is brief, polite, and well written.
Be sure to make your site sound interesting and useful, but avoid exaggeration and hyperbole. If you do not convince webmasters to check out your site, they will never link to it.
You can also offer the webmaster something in return. For example:
a. offer a link on your site.
b. offer information or products of value. A vacation discount certificate, the URL of a website offering a free online calendar, or a free contact management program are just a few examples of items incentives you can offer in exchange for a link.
Contact a minimum of twenty-five (25) webmasters a day. If just 10% link to you, you will net 75 links a month.
If you follow this advice, you should experience an almost immediate, albeit modest, increase in visitors to your website. However, the biggest benefit of a good linking campaign, higher search engine rankings, will take a bit longer. There is no magic formula, and there are lots of variables, but your search engine ranking could improve in as little as a few weeks, and should continue to improve as time goes on and more sites link to you as both a direct result of your efforts and webmasters seeing your links on other sites.
If you persist in your link building efforts and have a good product or service to sell, you can realize the kind of search engine rankings necessary to bring you more income than you ever imagined possible. It happened to me and it can happen to you too. - 15431
One way to do that is to do a simple search to find websites on the same topic(s) as your site, or closely related topics. If you own a do it yourself website , as an example, you can use search terms like "carpentry", "indoor painting", "installing cabinets", "plumbing supplies", and "kitchen remodeling " to discover sites which may be willing to link to yours.
Or, you can take another route. Just identify a related site which is highly popular, and find the websites which link to it. You can do that with a search in Google or alltheweb.com for "link:" (without the quotation marks) and the complete URL of the popular website. For example, link:http://www.college-scholarships.com (and don't forget the colon after the word "link"). There are also software programs which can search for appropriate websites automatically.
After you have located the websites most likely to link to yours, visit them, obtain the email addresses of their owners, and request a link. You are likely to get the best results if your email is brief, polite, and well written.
Be sure to make your site sound interesting and useful, but avoid exaggeration and hyperbole. If you do not convince webmasters to check out your site, they will never link to it.
You can also offer the webmaster something in return. For example:
a. offer a link on your site.
b. offer information or products of value. A vacation discount certificate, the URL of a website offering a free online calendar, or a free contact management program are just a few examples of items incentives you can offer in exchange for a link.
Contact a minimum of twenty-five (25) webmasters a day. If just 10% link to you, you will net 75 links a month.
If you follow this advice, you should experience an almost immediate, albeit modest, increase in visitors to your website. However, the biggest benefit of a good linking campaign, higher search engine rankings, will take a bit longer. There is no magic formula, and there are lots of variables, but your search engine ranking could improve in as little as a few weeks, and should continue to improve as time goes on and more sites link to you as both a direct result of your efforts and webmasters seeing your links on other sites.
If you persist in your link building efforts and have a good product or service to sell, you can realize the kind of search engine rankings necessary to bring you more income than you ever imagined possible. It happened to me and it can happen to you too. - 15431
About the Author:
The author has been a professor and an administrator at an
