Link building is probably something you've already heard of. As you may know, its a crucial part of any search engine optimization efforts in today's climate. While link building is clearly not the only method, it is certainly one of the most important of all methods you can apply to your search engine optimization efforts.
It's important to build great links to your site, and many people are realizing how important link building is and are using link building services to help get the links that they need. However, when it comes to link building, one of the top methods out there is using article submissions.
So what then is article submission? The basic breakdown is that you write an article (or have someone write one for you) and submit the article to any number of article directories scattered around the web. At the bottom of each article there is a box containing information about the author where you can put a link back to your own website.
Benefits of Article Submissions
Article submissions are very popular as a link building method, which is due to the fact that they offer other benefits aside from simply building links.
If you have any doubt about whether you should be using this method, read on discover the full range of benefits from article submission.
First benefit - Reputation
As your articles find their way all over the internet, people will start to recognize your name. With time, depending on the quality of your articles, people will start to think of you as an expert in your field, which will make each subsequent article more influential as people look to you for quality information.
One of the key factors in conversion for your site is going to be a level of trust. This is built by the look of your site, the sales copy etc, but also by any preconceived idea the customer may have of you - and in this respect article marketing really helps.
Reason #2 - Advertise For Pennies
Articles can also be thought of in a different way - as a direct advertisement. Ever see those full page advertisements in newspapers that look like part of the newspaper itself? You should think of each article you write as being similar to this. Aside from building link popularity, people will also arrive directly at your article and depending on how it reads, they may click straight through to your site.
Number three benefit - A superb method of marketing
Aside from being submitted to article directories, your article will then find its way into all kinds of places. People will republish them in ezines, blogs, static sites and more - all of which will continue to brand you and your site, as well as providing backlinks. The more your article grows, the better for you and your marketing efforts.
How Article Submission Builds Your Links
Aside from the other great reasons to submit articles that we've covered, as we mentioned earlier, the main one is of course to build your link popularity. The main way this is achieved is through including a link at the end of your article in the area commonly referred to as the 'resource box'. This area generally contains some brief information about the author and of course a link to their website.
This resource box is copied any time someone publishes your article, meaning you get yet one more backlink to your website. This methods means the number of one way links to your website grows over time.
Now you can see why submitting articles is such a popular method of website promotion. It builds your personal and website brand, it provides direct advertising, it builds high quality one way links to your website and thereby your search engine ranking, and it grows over time. What more do you need to know to get started? - 15431
It's important to build great links to your site, and many people are realizing how important link building is and are using link building services to help get the links that they need. However, when it comes to link building, one of the top methods out there is using article submissions.
So what then is article submission? The basic breakdown is that you write an article (or have someone write one for you) and submit the article to any number of article directories scattered around the web. At the bottom of each article there is a box containing information about the author where you can put a link back to your own website.
Benefits of Article Submissions
Article submissions are very popular as a link building method, which is due to the fact that they offer other benefits aside from simply building links.
If you have any doubt about whether you should be using this method, read on discover the full range of benefits from article submission.
First benefit - Reputation
As your articles find their way all over the internet, people will start to recognize your name. With time, depending on the quality of your articles, people will start to think of you as an expert in your field, which will make each subsequent article more influential as people look to you for quality information.
One of the key factors in conversion for your site is going to be a level of trust. This is built by the look of your site, the sales copy etc, but also by any preconceived idea the customer may have of you - and in this respect article marketing really helps.
Reason #2 - Advertise For Pennies
Articles can also be thought of in a different way - as a direct advertisement. Ever see those full page advertisements in newspapers that look like part of the newspaper itself? You should think of each article you write as being similar to this. Aside from building link popularity, people will also arrive directly at your article and depending on how it reads, they may click straight through to your site.
Number three benefit - A superb method of marketing
Aside from being submitted to article directories, your article will then find its way into all kinds of places. People will republish them in ezines, blogs, static sites and more - all of which will continue to brand you and your site, as well as providing backlinks. The more your article grows, the better for you and your marketing efforts.
How Article Submission Builds Your Links
Aside from the other great reasons to submit articles that we've covered, as we mentioned earlier, the main one is of course to build your link popularity. The main way this is achieved is through including a link at the end of your article in the area commonly referred to as the 'resource box'. This area generally contains some brief information about the author and of course a link to their website.
This resource box is copied any time someone publishes your article, meaning you get yet one more backlink to your website. This methods means the number of one way links to your website grows over time.
Now you can see why submitting articles is such a popular method of website promotion. It builds your personal and website brand, it provides direct advertising, it builds high quality one way links to your website and thereby your search engine ranking, and it grows over time. What more do you need to know to get started? - 15431
About the Author:
Dan Duvano is an internet marketer with a focus on search engine optimization. To learn more about article submission and link building visit BuildingBacklinks.net
